DEALERS:
THIS IS THE
ONE EVENT
YOU CAN'T
AFFORD
TO MISS!
NEW DATE:
MAY 19, 2009

CALL FOR VOLUME DISCOUNT INFORMATION
WHO
Rob Hagen,
founder/president
of SpecialFinanceCoach.com
 15-year industry veteran and
regular contributor to Special Finance Magazine
WHERE
Hilton Garden Inn
1100 Arch Street
Philadelphia, PA 19107

WHEN
May 19, 2009 8 a.m. to 4 p.m.

HOW
Register Here
or call 310.533-2519
  LENDERS
Learn which lenders are still in the game and what they’re looking for in a dealer, a customer, and a vehicle.
Analyze the importance of a proper lender spread.
Close more deals by reaching niche credit segments such as pre-discharge bankruptcies and military personnel.


MARKETING
Understand the mental state of the credit-challenged customer and how to get them into your showroom.
Learn how image, branding and advertising can work together to promote your special fi nance sales efforts.
Sort through the various types of leads to find the kind that works best for your store.


OPERATIONS
Combine your special finance and buy-here, pay-here sales processes with Rob Hagen’s hybrid model.
Set yourself apart from the competition by properly advising the customers you can’t finance.
Find out why these principles work for special finance departments of any size, in every market.


...And much, much more!